We recently worked on our biggest user-facing project yet:

• 12-intensive-weeks, entirely focused on this single use case.

• 11.4M Reachable Audience.

• 10000+ lines of Custom HTML Code with 100+ asset links and tons of Liquid logic.

• Design, Data, Marketing, Braze Support, and Braze Experts. It truly takes a village.

• 90.3% conversion rate with $3.4M revenue.

Keep scrolling to read more about some valuable lessons learned along the way!