Allan Heo 1/13/25 Allan Heo 1/13/25

BRAZE TUTORIAL — Liquid — How To Send/Abort Messages To Specific Age Ranges Based On Birthday

You get an email! You get an email! But you, you don’t get an email! Happy Birthday!

Allan Heo 8/19/24 Allan Heo 8/19/24

BRAZE LIQUID — Date Filter & strftime — Liquid For Technical Marketers

What’s up everyone, my name is Allan, Founder and Consultant at For Now Marketing, and welcome to LIQUID FOR TECHNICAL MARKETERS!

Allan Heo 8/17/24 Allan Heo 8/17/24

BRAZE LIQUID — Date Variable & ISO 8601 — Liquid For Technical Marketers

What’s up everyone, my name is Allan, Founder and Consultant at For Now Marketing, and welcome to LIQUID FOR TECHNICAL MARKETERS!

Allan Heo 8/9/24 Allan Heo 8/9/24

BRAZE LIQUID — Liquid Filters — Liquid For Technical Marketers

What’s up everyone, my name is Allan, Founder and Consultant at For Now Marketing, and welcome to LIQUID FOR TECHNICAL MARKETERS!

Allan Heo 8/9/24 Allan Heo 8/9/24

BRAZE LIQUID — Assign & Capture — Liquid For Technical Marketers

What’s up everyone, my name is Allan, Founder and Consultant at For Now Marketing, and welcome to LIQUID FOR TECHNICAL MARKETERS!

Allan Heo 8/9/24 Allan Heo 8/9/24

BRAZE LIQUID — Data Types — Liquid For Technical Marketers

What’s up everyone, my name is Allan, Founder and Consultant at For Now Marketing, and welcome to LIQUID FOR TECHNICAL MARKETERS!

Allan Heo 8/9/24 Allan Heo 8/9/24

LIQUID FOR TECHNICAL MARKETERS: 7 Rules of Liquid Conditionals

Previously, we posted a video called “5 Rules of Liquid Conditionals”.

Allan Heo 7/25/24 Allan Heo 7/25/24

BRAZE LIQUID — 3 Types of Liquid Code — Liquid For Technical Marketers

Today, we’re going to talk about the 3 types of Liquid code. There’s only 3 types of Liquid code, and when we break it down this way, it sounds so simple!

Allan Heo 6/4/24 Allan Heo 6/4/24

BRAZE LIQUID: Logical Operators (and/or)— Liquid For Technical Marketers

These next 5 minutes could save you 15% or more on your Braze Segmentation mistakes.

If you want to learn more about and/or logical operators, this is the video for you!

Back in my high school computer science teaching days, we spent a whole chapter on and/or logical operators.

Here is the super condensed version, featuring Drake.

Allan Heo 5/30/24 Allan Heo 5/30/24

LIQUID FOR TECHNICAL MARKETERS: Filters

Liquid Filters are one of the 3 types of Liquid code that we mentioned in a previous video.

Filters take your Liquid variable and change the output, allowing us Marketers to be flexible in our personalization.

Some Filters have what’s called a parameter or multiple parameters, and you can also mix and match Filters.

Watch the full video to learn more about Liquid Filters!

Allan Heo 5/30/24 Allan Heo 5/30/24

LIQUID FOR TECHNICAL MARKETERS: Assign & Capture

Assign and Capture tags are the two ways to create variables in Liquid.

If you’re an active Liquid user or have been following our videos, Assign tags will soon become second nature. Assign tags are necessary in almost every Liquid use case.

But when do we use the Capture tag? Watch this video to find out!