Sharing our best practices and thought leadership.

BRAZE TUTORIAL — SQL — How To Exports Users Who Opened/Clicked A Specific Email Campaign
users, braze, export, marketers, campaign Allan Heo users, braze, export, marketers, campaign Allan Heo

BRAZE TUTORIAL — SQL — How To Exports Users Who Opened/Clicked A Specific Email Campaign

Buckle up for some SQL and the Query Builder!

It’s true that Braze has limited capability when it comes to user-level reporting. Most of the tools under the Analytics page provide Campaign or Canvas-level data, but there are 2 places in Braze that provide user-level data, so let’s check those out!

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BRAZE LIQUID: Logical Operators (and/or)— Liquid For Technical Marketers
braze, lftm, liquid, marketers, operators Allan Heo braze, lftm, liquid, marketers, operators Allan Heo

BRAZE LIQUID: Logical Operators (and/or)— Liquid For Technical Marketers

These next 5 minutes could save you 15% or more on your Braze Segmentation mistakes.

If you want to learn more about and/or logical operators, this is the video for you!

Back in my high school computer science teaching days, we spent a whole chapter on and/or logical operators.

Here is the super condensed version, featuring Drake.

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LIQUID FOR TECHNICAL MARKETERS: Filters
lftm, liquid, filters, braze, marketers Allan Heo lftm, liquid, filters, braze, marketers Allan Heo

LIQUID FOR TECHNICAL MARKETERS: Filters

Liquid Filters are one of the 3 types of Liquid code that we mentioned in a previous video.

Filters take your Liquid variable and change the output, allowing us Marketers to be flexible in our personalization.

Some Filters have what’s called a parameter or multiple parameters, and you can also mix and match Filters.

Watch the full video to learn more about Liquid Filters!

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