Sharing our best practices and thought leadership.

Braze: API-Triggered Message vs API-Only Message. What’s The Difference?
Read more for a full comparison between the two API features and understand how to set up each one!

Braze Step-By-Step Guide: Split Users Based On Canvas Entry Property
Use Case: You want to send new users down different onboarding paths based on their membership_tier which is a Canvas Entry Property. The membership_tier doesn’t flow in as a custom attribute, so you can’t use an Audience Path (at least, not yet). Read more to find out how!

Braze Step-By-Step Guide: How to Create API Keys and Set Up Webhook Campaigns
Knowing how to use Braze Webhooks unlocks a whole new world of use cases. Read this step-by-step tutorial to get one step closer to becoming Technical Marketer 💪🏻

Braze Step-By-Step Guide: How To Remove a Single Email Address From Hard Bounce List Using Braze Webhooks
A VIP Customer or the CEO of your company mistakenly landed on the hard bounce list. Read on to figure out how to remove them from the hard bounce list ASAP!

Braze Step-By-Step Guide: Email Preference Center Setup (No Engineering Resources Required!)
This highly-requested guide is back! Read on to learn how to use Braze Webhooks to set up your Braze Preference Center and avoid losing your email subscribers from a single click.

Using Liquid To Form Grammatically Correct Sentences With Braze Arrays
“We love Mocha!” “We love Mocha and Nari!” “We love Mocha, Nari, Cherry, and Choco!” Btw, the Oxford Comma is a must.


Braze IP Warming: Step-By-Step Guide
You already learned it during Braze Onboarding, but that may have been months or years ago. Don’t worry; here’s a step-by-step guide on how to go through IP Warming in Braze.