Allan Heo 3/8/24 Allan Heo 3/8/24

Braze Tutorial: How To Set “Change Custom Attribute Value” As Conversion Event [Part 2]

What’s up everyone, my name is Allan, Founder and Consultant at For Now Marketing, and welcome to Day 23 of Braze-mas 2023!

Allan Heo 1/18/24 Allan Heo 1/18/24

Braze Tutorial: How To Segment Users Based On Custom Event Properties

As Marketers, we aim to send the right message to the right users by segmenting our audience. In Braze, we’re able to segment based on how many times a user has performed a specific Custom Event.

Allan Heo 12/26/23 Allan Heo 12/26/23

Braze Liquid: 5 Things You Need To Know About Liquid Conditionals (if/elsif/else)

Don’t be scared of Braze Liquid Conditionals!

Follow these 5 rules, and you’ll have a much better understanding of Braze Liquid Conditionals 🙏🏻

Allan Heo 12/26/23 Allan Heo 12/26/23

Braze Tutorial: How To Set “Change Custom Attribute Value” As Conversion Event [Part 3]

Testing our full setup for the Braze Tutorial: “How To Set “Change Custom Attribute Value” As Conversion Event”.

Allan Heo 12/22/23 Allan Heo 12/22/23

Braze Campaigns: Frequency Capping

Pop Quiz: How many Frequency Capping Rules can you set up in a single Braze Workspace?

Allan Heo 12/20/23 Allan Heo 12/20/23

Braze Campaigns: Re-Eligibility

Watch the video below to learn more about Braze Campaign Re-Eligibility!

Allan Heo 12/19/23 Allan Heo 12/19/23

Braze Delivery & Entry Types: Action-Based [Part 4]

What else can you do with Action-Based Campaigns/Canvases?

Allan Heo 12/17/23 Allan Heo 12/17/23

Braze Delivery & Entry Types: Action-Based [Part 3]

What’s the difference between “Enter a Location” and “Trigger a Geofence”?

Allan Heo 12/17/23 Allan Heo 12/17/23

Braze Delivery & Entry Types: Action-Based [Part 2]

How many Action-Based triggers are there?!

Braze, you give us way too many options! (That’s a good thing)

Allan Heo 12/17/23 Allan Heo 12/17/23

Braze Delivery & Entry Types: Change Custom Attribute Value Deep Dive [Audience Before Trigger & Race Conditions]

What comes first, page 2 or page 3?

In Braze, page 3! Except for this one scenario.

Oh, and make sure to avoid Race Conditions. And no, I’m not talking about “Mostly Sunny” ☀️.

Allan Heo 12/15/23 Allan Heo 12/15/23

Braze Delivery & Entry Types: Action-Based [Part 1]

Have you checked out all the other Action-Based triggers, besides “Perform Custom Event” or “Start Session”?

Allan Heo 12/14/23 Allan Heo 12/14/23

Braze Delivery/Entry Types: Channels, Campaigns, & Canvas Comparison [Part 1]

Braze, we have a product request for you at 2:20, and a product question for you at 3:50.

Allan Heo 12/12/23 Allan Heo 12/12/23

Braze Internal Groups: Content Test Group & Seed Group

Watch till the end for a new Braze feature that allows you to easily add any user profile to an Internal Group 🙏🏻

Allan Heo 12/12/23 Allan Heo 12/12/23

You Don’t Have Braze EVENT USER LOGS Set Up Already?!

Please, please, PLEASE: Event User Logs are the most important yet underutilized Braze feature of Braze.

Allan Heo 12/12/23 Allan Heo 12/12/23

Braze Bread & Butter: Custom Events & Purchase Events [Part 2]

Christmas came early! I bought myself the Nike Air Max 1s and logged it as a Purchase Event in Braze!

Allan Heo 12/5/23 Allan Heo 12/5/23

Demystifying Braze Arrays & Objects

Don’t let technical jargon like “arrays”, “objects”, or even “array of objects” scare you away.

Allan Heo 12/5/23 Allan Heo 12/5/23

Braze Datatypes and Custom Attributes

Do you know all the Braze Datatypes? What the heck is a Boolean, and how do you even pronounce this word?

Allan Heo 12/5/23 Allan Heo 12/5/23

Braze Profile Attributes AKA Default Attributes

Pop Quiz: What’s the correct data field for email address in Braze? A. email_address B. Email C. email D. Email Address E. All of the above

🗣️ WATCH FULL YOUTUBE VIDEO HERE 🗣

[Braze-mas 2023, Day 3]

What’s up everyone, my name is Allan, Founder and Consultant at For Now Marketing, and welcome to Day 3 of Braze-mas 2023!

Allan Heo 12/5/23 Allan Heo 12/5/23

Braze User Profile Creation & Types of User Data [Braze-mas 2023, Day 2]

Do you know the 3 types of data you see on the User Profile?

🗣️ WATCH FULL YOUTUBE VIDEO HERE 🗣

What’s up everyone, my name is Allan, Founder and Consultant at For Now Marketing, and welcome to Day 2 of Braze-mas 2023!

Allan Heo 12/4/23 Allan Heo 12/4/23

What is Braze? [Braze-mas 2023, Day 1]

🗣️ WATCH FULL YOUTUBE VIDEO HERE 🗣

What’s up everyone, my name is Allan, Founder and Consultant at For Now Marketing, and welcome to Day 1 of Braze-mas 2023!

Sharing our best practices and thought leadership.

Braze Tutorial: How To Set “Change Custom Attribute Value” As Conversion Event [Part 2]

Braze Tutorial: How To Segment Users Based On Custom Event Properties

Braze Liquid: 5 Things You Need To Know About Liquid Conditionals (if/elsif/else)

Braze Tutorial: How To Set “Change Custom Attribute Value” As Conversion Event [Part 3]

Braze Campaigns: Frequency Capping

Braze Campaigns: Re-Eligibility

Braze Delivery & Entry Types: Action-Based [Part 4]

Braze Delivery & Entry Types: Action-Based [Part 3]

Braze Delivery & Entry Types: Action-Based [Part 2]

Braze Delivery & Entry Types: Change Custom Attribute Value Deep Dive [Audience Before Trigger & Race Conditions]

Braze Delivery & Entry Types: Action-Based [Part 1]

Braze Delivery/Entry Types: Channels, Campaigns, & Canvas Comparison [Part 1]

Braze Internal Groups: Content Test Group & Seed Group

You Don’t Have Braze EVENT USER LOGS Set Up Already?!

Braze Bread & Butter: Custom Events & Purchase Events [Part 2]

Demystifying Braze Arrays & Objects

Braze Datatypes and Custom Attributes

Braze Profile Attributes AKA Default Attributes

Braze User Profile Creation & Types of User Data [Braze-mas 2023, Day 2]

What is Braze? [Braze-mas 2023, Day 1]

Stay in the loop!

For Now Marketing